Apple Tackles IPhone X Production Woes to Buoy Holiday Sales
- CEO: demand for phone ‘very strong,’ production ‘going well’
- Shares rise after all businesses grow, China sales recover
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Apple Inc. is fixing supply problems with the iPhone X, its most important device in years, setting the company up for a better-than-expected holiday period.
Supported by resurgent iPad and Mac sales, the 10-year anniversary iPhone will help push revenue to a record high of $84 billion to $87 billion in the quarter ending in late December, Apple said in a statement. Analysts had predicted $84 billion, according to data compiled by Bloomberg.