Apple Picks Goldman Sachs to Issue Reward Credit Card
- Goldman deal to replace existing arrangement with Barclays Plc
- Goldman seeking to compete more for co-brand credit card deals
Photographer: David Williams/Bloomberg
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Goldman Sachs Group Inc. will issue Apple Inc.’s new co-brand credit card, according to a person familiar with the matter, as the investment bank deepens its push into consumer finance.
Goldman Sachs’s arrangement with Apple would replace the technology giant’s previous deal with Barclays Plc, the person said, asking not to be identified discussing internal plans. The two companies are still formulating the product, the person said.