Disney+ Service Attracts 10 Million Subscribers Since Launch

  • User complaints also are down dramatically in second day
  • Site had more viewers than Amazon Prime, research firm says
Disney+ Gets Off to Rocky Start in Streaming Wars
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Walt Disney Co. reached a record high in Wednesday trading after its new video-streaming platform attracted 10 million customers, a blistering pace that reflects the strength of the family-friendly brand in an increasingly crowded market.

The service, Disney+, was just made available Tuesday in the U.S. and Canada, though the company had been offering it earlier in the Netherlands as a test. Rabid fans also have had months to preorder the service at a discounted rate. Still, the 10 million figure surprised analysts, who had expected Disney to take much longer to reach that level.