AT&T, Ready for Your $30 Billion DirecTV Haircut?
Owning the satellite-TV provider doesn’t make sense anymore. However painful it may be, AT&T needs to cut its losses.
AT&T is ready to part ways with DirecTV, assuming it can find a buyer.
Photographer: Tara Lachapelle/Bloomberg
AT&T Inc. is once again looking to sell its DirecTV unit, a business that has lost billions of dollars in value since the wireless carrier acquired it in 2015. The sooner it waves goodbye, the better. The question is, who wants it?
DirecTV has faded into the background at AT&T, a company now entirely focused on competing in 5G wireless connectivity and online television. Any DirecTV user can attest to how the service has been neglected in recent years, and the business might be forgotten by investors if it weren’t for the headline-grabbing subscriber losses it’s mounted each quarter.