Businessweek
The Hottest Gems in Jewelry Aren’t Diamonds, Rubies, or Emeralds
Instead of the usual names in precious stones, rarities such as peridots, grandidierite, and conch pearls are lately setting hearts on fire.
Forget diamonds, emeralds, and rubies. Today’s discerning collectors are looking for jewelry that emphasizes rare, striking, and sometimes almost-impossible-to-find stones.
These spectacular gems are sought after because they have such fantastic optical effects as changing colors, in the case of alexandrite, or come from a unique organic process, as conch pearls do.