Facebook to Block Ads Discouraging People From Getting Vaccines

  • Company will put information about flu shots in users’ feeds
  • Unpaid user posts discouraging vaccine use are still allowed
Photographer: Gabby Jones/Bloomberg
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Facebook Inc. will reject ads that discourage people from getting vaccines, citing a new policy meant to prevent “harm” to public health efforts.

Facebook already forbids ads that promote vaccine hoaxes or misinformation about vaccines. The company will also put educational material about the flu shot in users’ feeds.