Naked Wines Website Crashes Under Christmas Lockdown Strain
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Locked down shoppers have taken less than a week to snap up all Naked Wines Plc’s U.K. Christmas offers, crashing the retailer’s website in the process.
Promotional packs containing items such as bottles of wine and olive oil sold out in about three to four days, according to Chief Financial Officer and U.K. Managing Director James Crawford. In a normal year, this would have taken two or three weeks, he said. Such was the demand, the Naked Wines website went down for about 40 minutes on Nov. 12.