Roblox Shows Why It’s the Hottest Game, and IPO, Around
The virtual-world gaming platform is a hit with Gen Z. Its staggering growth may make it a hit with IPO investors too.
Roblox wants billions to live in its virtual worlds. It just may get its wish.
Photographer: Roblox.
Forget Fortnite or Minecraft for that matter. Parents everywhere know there’s a new game in town that is rapidly gobbling up all of their kids’ free time and attention: Roblox.
The company behind this pop culture phenomenon filed Thursday with the U.S. Securities and Exchange Commission to go public and also disclosed a bigger aspiration that is the ultimate dream of gamers and science-fiction aficionados: enabling a life-like virtual playground universe for billions of people. Given the extent of Roblox Corp.’s progress this year, on top of its widening lead over competitors, I wouldn’t bet against it.