Gold’s Big Question: Can the Bull Market Outlive a Pandemic?

  • Inflation will be key to gold’s outlook, just like in 2011
  • Macquarie has declared the end of the cyclical bull market
Photographer: Andrey Rudakov/Bloomberg
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Gold’s record-breaking bull market is facing an existential question after this month’s pharmaceutical breakthroughs: what happens to the rally once Covid-19 vaccines start rolling out?

Gold is viewed by many as the archetypal haven asset, inevitably driven higher in times of turmoil. By that logic, a beginning of the end of the crisis would signal a turning point for the rally. But the precious metal also serves as a hedge against inflation. And with the massive amounts of money being poured into the global economy this year, any signs of rising consumer prices could send investors diving back to bullion.