Tae Kim, Columnist

Salesforce’s Splashy Slack Deal Isn't Worth the Risk

Acquiring the popular workplace messaging platform will help Salesforce better compete with Microsoft, but it isn’t a perfect fit.

Salesforce’s best acquisitions have provided a distinct solution related directly to its core business. Slack doesn’t.

Photographer: Noah Berger/AFP via Getty Images

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Salesforce.com Inc. is betting big on the staying power of remote work by buying Slack Technologies Inc. But is the splashy takeover of the workplace messaging leader worth the risk? I don’t think so.

Late Tuesday, Salesforce announced a definitive agreement to acquire Slack for about $28 billion in cash and stock, confirming recent reports by the Wall Street Journal and others. The value of the purchase tops Salesforce’s previous largest deal, last year’s $15.7 billion purchase of Tableau Software, marking founder and CEO Marc Benioff's biggest wager yet.