The World Trade Center's current tenants include a mix of media and tech firms like Conde Nast, Spotify and Uber Technologies, unlike the original complex which housed financial powerhouses.
The World Trade Center's current tenants include a mix of media and tech firms like Conde Nast, Spotify and Uber Technologies, unlike the original complex which housed financial powerhouses. Photographer: Amir Hamja/Bloomberg

In Wake of 9/11, Wall Street Is More of a Notion Than an Address

The years-long evolution of lower Manhattan enters a new chapter this month: Deutsche Bank AG, the last major bank on Wall Street, is moving to Midtown.

Deutsche Bank's regional headquarters was previously located at 60 Wall Street.
Deutsche Bank is departing from its regional headquarters at 60 Wall Street. Photographer: Victor J. Blue/Bloomberg
Time Warner Center in New York’s Columbus Circle was renamed Deutsche Bank Center in May 2021.
Time Warner Center in New York’s Columbus Circle was renamed Deutsche Bank Center in May 2021. Photographer: Amir Hamja/Bloomberg

It’s the end of an era for a corridor that has been synonymous with global finance for centuries. These days, Wall Street is more of a notion than an address.

In the two decades since terrorists destroyed the Twin Towers, downtown Manhattan has undergone a transformation, drawing in new residents to luxury condos while office buildings have struggled to keep tenants.

Movement Uptown

Major office locations of financial firms before 9/11 and in 2021

Note: JPMorgan is currently building new headquarters at 270 Park Ave. BlackRock is expected to consolidate employees at 50 Hudson Yards in 2023. Deutsche Bank will start moving employees to One Columbus Circle this month.

Sources: Bloomberg News and CoStar Group Inc.

Technology upgrades mean it’s no longer a necessity to be close to the New York Stock Exchange, while many of the Financial District’s dated towers are less of a draw for cutting-edge companies. Elsewhere, new glass-and-steel skyscrapers close to commuting hubs have sprung up in recent years, including at the massive Hudson Yards development on the far West Side.

Traders argued outside the New York Stock Exchange in March 2001 following a rough week in the market.
Wall Street in March 2001. These days, Wall Street is more of a notion than an address. Photographer: Spencer Platt/Getty Images
The New York Stock Exchange remains a tourist destination at 11 Wall Street location.
The New York Stock Exchange remains a tourist destination at 11 Wall Street location. Photographer: Amir Hamja/Bloomberg

“Wall Street was a place where people physically gathered and that’s less the case today,” said Jeremy Moss, executive vice president at Silverstein Properties, the developer of much of the World Trade Center complex. “The banks just became more diffuse over time.”

While finance firms have been relocating to midtown for decades, the shift accelerated in the last 20 years. In the summer of 2001, finance and insurance companies accounted for about 55% of the employees in lower Manhattan. By last year, that had dipped to 30%, according to the Downtown Alliance.

New York's West Side Yard was a storage facility for Long Island Rail Road trains. Today, the massive, mixed-use Hudson Yards development sits atop the tracks. Photographers: Andrew Harrer, Victor J. Blue/Bloomberg

Blackstone Inc. and JPMorgan Chase & Co. have been in Midtown for decades, while Wells Fargo & Co. expanded there after Sept. 11. Cantor Fitzgerald, whose offices at One World Trade Center were destroyed, signed a lease on 59th Street in 2004.

One Vanderbilt, which opened last year, is more than 90% leased and counts tenants like Carlyle Group Inc. and Oak Hill Advisors.
One Vanderbilt, which opened last year, is more than 90% leased and counts tenants like Carlyle Group Inc. and Oak Hill Advisors. Photographer: Amir Hamja/Bloomberg

After the attacks, finance firms opened secondary hubs outside Manhattan in the New York City area, meant to supplement existing office space or act as back-up sites in case of future disasters. That included Goldman Sachs Group Inc.’s office in Jersey City and Morgan Stanley’s outpost in Westchester County.

Then came the financial crisis, which saw financial firms reduce their space, as the industry consolidated and cut jobs. The redevelopment of the World Trade Center, meanwhile, drew tenants from outside the financial world, including Conde Nast, Spotify and Uber Technologies.

The Changing World Trade Center Complex

Sources: Durst Organization, Silverstein Properties and Bloomberg News

There’s also been a boom in residential construction, with developers converting former bank offices into high-end condos. There were 64,000 people living in lower Manhattan in 2019, compared with 25,000 twenty years ago, according to estimates from the Downtown Alliance.

Wall Street Is More Residential Than Ever

Existing and planned residential units downtown

Source: Downtown Alliance

Still, the neighborhood has been hit hard by the pandemic. With many workers staying home for months, the amount of office space available for sublease has surged and companies including JPMorgan are looking to exit. The boom in luxury residential construction, aimed at those wanting to live near work, has also resulted in a deluge of supply.

One Wall Street, the former headquarters of The Bank of New York Mellon, has been converted for mostly residential use. Photographer: Amir Hamja/Bloomberg

At 60 Wall Street, the building that Deutsche Bank is leaving, the landlord is planning an expensive overhaul to attract a new crop of tenants with the tower’s days as a finance headquarters ending after roughly 30 years. It’s part of the latest bid to revitalize the area.

“Sept. 11 created a gaping hole in downtown New York, but the funding and spirit to rebuild was there and the city picked itself up and kept going,” said Ruth Colp-Haber, chief executive officer of real estate brokerage Wharton Property Advisors. “That still exists today—it took us years after Sept. 11 and this will take time as well. But the city needs to bring office workers back because they’re the center of the whole ecosystem.”

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