The Big Take

How to Sell ‘Carbon Neutral’ Fossil Fuel That Doesn’t Exist

Energy companies are starting to pitch the idea that planet-warming natural gas can be erased by paying villagers to protect forests. Experts can’t make the math work.

Volunteers clear vegetation that would otherwise stoke wildfires in forests around their village near Mbire, Zimbabwe. Their work is funded, in part, by the sale of fossil fuel thousands of miles away.

Volunteers clear vegetation that would otherwise stoke wildfires in forests around their village near Mbire, Zimbabwe. Their work is funded, in part, by the sale of fossil fuel thousands of miles away.

Photographer: Cynthia Matonhodze/Bloomberg

The junior traders at TotalEnergies SE were essentially winging it last September by orchestrating the French energy giant’s first shipment of “carbon-neutral” natural gas. It’s the greenest-possible designation for fossil fuel and an important step in making the company’s core product more palatable in a warming world. Nailing down the deal involved googling and guesswork.

Listen to this storyBloomberg Terminal