Reinvention
Goldman Analyst Turned ‘Great British Bake Off’ Star Finds Finance Fame
- Crystelle Pereira is a ‘Great British Bake Off’ finalist
- Pereira is part of GSAM’s Insurance Asset Management team
Crystelle Pereira in the “Great British Bake Off”
Photographer: Mark Bourdillon/Love Productions
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Analysts don’t usually hog the headlines, but Crystelle Pereira is no ordinary banker.
The Goldman Sachs Group Inc. employee has a talent for cakes, pastries and pies, good enough to have earned her a spot in the final of the “Great British Bake Off,” the wildly popular reality-TV show known in the U.S. as the “Great British Baking Show.”