Cryptocurrencies
Super Bowl Ad Blitz Tells Americans: Stop Worrying and Just Buy Crypto
Firms including Coinbase and FTX made a brazen call to consumers during the big game on Sunday. The commercials, naturally, left out all the financial risks.
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Firms that offer crypto products had a message for the American public during the Super Bowl: Ignore the haters and start buying.
It was a bold call to action, given that Bitcoin — the biggest digital asset — has tumbled about 40% from a record high in November. The Bloomberg Galaxy Crypto Index that tracks the value of a variety of cryptocurrencies has dropped nearly 17% this year.