Apple Avoids Job Cuts Because It Didn’t Overhire Like Google and Amazon

  • The company hired less — and made more money per worker
  • Other tech companies read the pandemic signals ‘the wrong way’

Apple Park in Cupertino, California.

Photographer: Sam Hall/Bloomberg
Lock
This article is for subscribers only.

There’s a reason why Apple Inc. is under less pressure than tech peers to slash jobs during the current slowdown: It hired more efficiently in the first place.

During the industry’s pandemic-fueled hiring binge, Apple added fewer employees than other big tech firms. On top of that, the company generated far more revenue per new hire than its peers, according to data compiled by Bloomberg.