High-End Airline Starlux’s Inaugural Taipei-LA Flight Piloted by Chairman
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Taiwan’s Starlux Airlines Co., which bills itself as a high-end carrier, plans to launch new US routes once a year as part of a major push into long-haul travel, company executives said.
The Taipei-based company, one of a handful of airlines to launch during Covid, celebrated its first intercontinental flight, from Taiwan to Los Angeles, on Wednesday. With some rival legacy Asian carriers still recovering from the pandemic, there’s a gap for new entrants to grab market share.