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Screentime

Taylor Swift Announces an ‘Eras Tour’ Film and AMC Shares Soar

  • AMC plans at least four showings a day over weekends in Oct.
  • Theaters upgrade ticketing systems to handle high demand

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Taylor Swift Teaches Real-Life Supply and Demand Lessons

AMC Entertainment Holdings Inc. shares pared gains to end Thursday lower even after pop star Taylor Swift announced that her recent “Eras Tour” will screen in North American cinemas starting in October.

The stock shed 1.4% to end the regular session at $12.55. Shares jumped as much as 9.2% in intraday trading before reversing those gains. AMC stock is down 69% in 2023.