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Microsoft CEO Says Google Search Dominance to Give It AI Edge

  • Nadella is testifying in the DOJ antitrust case against Google
  • ‘You get up, you brush your teeth and you search on Google’

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WATCH: Microsoft CEO Satya Nadella said artificial intelligence could help Google extend its dominance of the search market, as he took the stand Monday in the Google antitrust trial. Bloomberg Intelligence analyst Anurag Rana has more.Source: Bloomberg
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Microsoft Corp. Chief Executive Officer Satya Nadella has a stark warning for a federal court and the tech industry: Google is likely to extend its dominance of the search market into a new generation of artificial intelligence-powered tools.

Taking the stand Monday in the Google antitrust trial, Nadella said Alphabet Inc.’s search giant could accelerate its current lead by using the massive profits it makes from search ads to pay publishers for exclusive rights to content it can use to make its new AI-based search better than rivals.